About
About us
OnPoint Coaching
Our story
OnPoint Coaching was founded in May 2020 during the COVID-19 Lockdown, where rugby seasons had been curtailed and the only allowable form of the game was 1-to-1 training. This led to the creation of OnPoint Coaching, initially a coaching intervention to offer support to players who wanted to practice their skills during the lockdown period. This quickly expanded as it became apparent that 1-to-1 coaching is a great environment for detailed skills coaching and development. For several years, Sam Pointon, our Founder, operated under the banner of OnPoint Coaching running 1-to-1 sessions around his full-time commitment at Rugby School as Head Coach, and also whilst being club captain for Birmingham Moseley RFC.
The OnPoint Academy was born in April 2025, which saw our first group session run at Broadstreet RFC, where we had a small core group of 6 players, of which several are still training with us today! In the summer of 2025, Sam made the brave step of commiting full-time to OnPoint Coaching, stepping away from his role at Rugby School and focussing on the future direction at OnPoint Coaching.
That brings us to today, where OnPoint Coaching is running regular sessions throughout the year; whether that's the weekly OnPoint Academy sessions, Master Class series, Rugby Skills Camps, or 1-to-1 sessions. The work has just started...keep following our story to see where we can progress to.

- RFU ADVANCED COACH - 20+ PLAYERS TO INTERNATIONAL HONOURS - 180+ CAPS IN NATIONAL LEAGUE ONE - 11 SEASONS AS 1ST XV HEAD COACH, RUGBY SCHOOL - MASTERS DEGREE IN SPORTS COACHING
COACHING
SIX WAYS TO SHARPEN YOUR GAME.
01
OnPoint academy
Weekly group training for aspiring players ages 11-16. Preparation for pathway rugby.
From £15
02
1-to-1 Coaching
Bespoke sessions tailored to an individual's needs: skills, decision-making & confidence.
From £70
03
Rugby Camps
Multi-day skills camps that build technical ability in a high-energy, team environment.
From £35
04
Masterclasses
Specialist sessions: Positional skills, kicking, playmaking, contact skills, scrum half.
From £30
05
Online mentoring
1-to-1 conversations with players and parents on all aspects of performance and growth.
From £35
06
S&C programmes
Strength & Conditioning designed for young athletes' long-term physical development.
Available in the pro shop
